Hospital Residency Recruitment

Albany Medical Center asked Media Stream Video to create a series of hospital residency recruitment videos during the Covid-19 pandemic. The hospital typically arranges tours for resident candidates, but in 2020 that was not a possibility because of the pandemic.

The videos gave virtual tours of the hospital. They provided testimonies from current Albany Med residents who were undergoing training at the hospital. The videos also featured attending physicians who gave added insight about the residencies and the hospital.

Media Stream Video produced a residency recruitment video for the Department of Neurology. A total of 12 residency recruitment videos were produced. Here’s a link to one we produced for the Department of Pediatrics and the Department of Anesthesiology. We also produced a residency recruitment video for Northwell Health’s Family Medicine Residency Program at Phelps Hospial.

Albany Medical Center has a large catchment area. It serves communities just outside of New York City, parts of Western Massachusetts all the way up to the Canadian border. It’s a great place for residents to train because of the wide range of medical pathologies found there.

Media Stream is an award-winning Albany based video production company specializing in healthcare production. Our clients include hospitals, medical practices and large healthcare organizations. Healthcare institutions depend on communication and video is a great way to communicate. Studies show that you have a better chance of communicating your message when it is delivered using a medium like video. Having a video that tells people about the benefits of your organization is one of the best ways to deliver important information about your hospital or healthcare practice. Having a video on your website will help define your organization by giving you added credibility and visibility in today’s digital market place. If properly designed it will motivate people to pick up the phone and call you to find out more about your healthcare organization.

Video Helps With SEO

It’s a well known fact that video content will also increase your SEO ranking on the internet making it easier for people to find you when they search for a healthcare service. The same professionally produced video can also be repurposed for additional uses and linked to social media sites furthering your reach across the internet.

Video consumption has never been higher and continues to grow on the internet. Studies have shown that people will stay engaged longer with video than reading things on a website. People also have a better chance of remembering the message in your video too.

In conclusion, whether you’re a small community hospital or a large healthcare organization getting your message across to the people you need to reach is a priority. Studies show that you have a better chance of communicating your message when it is delivered using a medium like video. If properly designed it will deliver the results you want.